When it comes to designing an effective website, it used to be a case of the degree to which you considered mobile as part of your design. Now, any web design agency worth their salt views web design for mobile as their foundation, not an optional extra.
Whether this comes as a surprise to you, or is already a key consideration, we thought we’d put together a short guide on some of the key aspects and features of web design for mobile. Hopefully it helps to inform you on the range of benefits that high-quality mobile web design can offer to your business.
Why is mobile so important?
In short, more people are visiting websites on their mobiles than on any other device at this point. 2020 figures suggest that upwards of 70% of all web traffic comes from mobile users, so to put it bluntly, if you don’t design for mobile, you’re not considering your biggest potential audience.
Another potential benefit of mobile is the seamless journey it can offer to users, gliding from page to page at the touch of a finger can give you a great chance to convert casual visitors to loyal customers or dedicated subscribers with the right UX.
What is mobile
Given the aforementioned reality that over 70% of web traffic now comes from mobile users, it is vital that web pages are designed with mobile functionality and mobile responsiveness in mind.
Of course we still design sites that look fantastic on a brand new laptop or a widescreen monitor, but we ensure that we never do that at the expense of your site looking and functioning brilliantly on mobile.
In short, we consider anything and everything that could be of benefit to your site’s mobile design, in order to reflect your brand well and give users a clear and seamless path to engage with your content, explore your product and/or service offerings, and ultimately, convert from visitor into customer.
How do we design
our sites for mobile?
Our web design team offer fantastic expertise in terms of web design for mobile, but what that looks like can vary greatly from site to site. It will include factors such as how the user can scroll through the site, how the page orients as the user turns their screen, consideration of the extra potential offered by touch screen users and also which colours and fonts work best on mobile.
We make sure that your site adapts to look and perform at its best for whatever size and model of mobile device it displays on, allowing you to connect with the largest audience possible in the best possible way.
To find out more about what we can offer in terms of web design for mobile, you can take a look at the Our Work section to see what we’ve produced for other clients. Once you’re ready to talk through your exact design needs, you can contact our team directly to let us know just what you’re looking for.
Our Track Record
We’ve put together a collection of stories on the work we’ve done for a varied group of clients over the past year or two. When it comes to giving you a taste of the results we could achieve for you, the best way is to hear a little about what we’ve achieved for others. Take a look and get in touch.
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