cp 1 1

creative play?

Creative Play, as one of the leading custom playground designers and installers in the UK, arrived to us as a company with a strong track record and a highly creative brand. They tasked us with increasing their online presence so that more people could see the quality of their range of playground equipment options.

th bg
ipad CP6

“The team at We Are Web have done everything we’ve asked of them, helping us to achieve a major increase in the amount of business we bring in through our website.”

David Esser
Director, Creative Play

cp 1 1


The long-term objective was for Creative Play to generate more traffic, leads, and ultimately sales, directly through their website. The website benefited from an in-depth SEO strategy, including edits to site structure and content. Keyword rankings saw a major increase, for example the keyword ‘playground equipment’ going from position 45 to regularly being in the top 5.

We also added a range of design features to the site to improve the user experience, including a bespoke quotation system, a playground builder tool and the ability for a user to search case studies by location to find examples of nearby Creative Play projects.



increase in annual organic traffic


increase in annual digital leads


increase in PPC conversions

deliver scaled

case studies.

Our Track Record

We’ve put together a collection of stories on the work we’ve done for a varied group of clients over the past year or two. When it comes to giving you a taste of the results we could achieve for you, the best way is to hear a little about what we’ve achieved for others. Take a look and get in touch.


be better.
let's work together.


SEO with WordPress (Yoast and RankMath)

SEO with WordPress (Yoast and RankMath)

Lots of people with websites or looking to get one have come across WordPress, one of the best content management system currently. One of the many very important questions these people ask is if WordPress is good for SEO. WordPress has earned a reputation to offer a...

SEO and Google Ads, How Google Ads should educate SEO

SEO and Google Ads, How Google Ads should educate SEO

One of the most important ongoing debates is about which best works for a business between SEO and Google Ads (pay per clicks  or PPCs). It is widely known that SEO drives organic traffic to a site, which is better ranking than PPC. This might be misleading somehow as...

The ongoing benefits of using Analytics & Insight

The ongoing benefits of using Analytics & Insight

Once your digital marketing strategy is finalised and your online marketing campaigns are underway, that doesn't mean that the work is done. In many ways it's just getting started! Here at We Are Web, a key feature of any digital marketing campaign we manage is that...



0151 321 2320

25 Goodlass Road, Speke, Liverpool, L24 9HJ

Want more information?

Our team would be happy to help and advise you on your new projects

One of the team will be in contact shortly